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Performance Media Assistant Manager

Key functional areas of responsibility

  • Manage, review, and perform daily account responsibilities associated with Google AdWords, Yahoo,

Bing and other search platforms for a variety of clients.

  • Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality

score and other important account metrics.

  • Manage the creation of large keyword lists.
  • Provide creative copy suggestions and graphical ad templates.
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring,

targeting, display network, and other facets of paid search in accordance with client goals.

  • Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the

creation of paid search marketing initiatives.

  • Provide oversight, manage, and be able to generate weekly and monthly client reporting for all major

metrics, goals tracking, revenue tracking, and other paid search initiatives.

  • Keep pace with search engine and PPC industry trends and developments.
  • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key

areas of importance in accordance client goals.

  • Monitor and evaluate search results and search performance across the major search channels.
  • Provide oversight and work closely with the other team members to meet client goals.

Professional Competencies

  • Passion for Search and internet marketing.
  • Outstanding ability to think creatively, and identify and resolve problems.
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
  • Ability to clearly and effectively articulate thoughts and points.
  • Ability to learn new industries and new business types quickly and can apply this knowledge to internet

marketing initiatives and achieving client goals.

  • High levels of integrity, autonomy, and self-motivation.
  • Excellent analytical, organizational, project management and time management skills.

Professional Skills & Qualifications

  • No less than 2 years experience in Search Engine Marketing (SEM) and Paid Search (PPC).
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well

as internal reporting tools.

  • Experience working with popular PPC ad platforms (Google AdWords, Bing AdCenter, etc).
  • Proficiency in managing moderate to large scale PPC accounts in a variety of different business

verticals.

  • AdWords / Bing certification a plus.

The SR Group (UK) Limited is acting as an Employment Agency in relation to this vacancy.