The Digital Marketing Manager will be responsible for managing content across the firm's China digital and social platforms and ensuring consistency with overall brand strategy. As part of the APAC Marketing team, the role will also support across regional daily digital marketing activities and will develop content for a range of digital media channels, with particular ownership across China platforms. It will also fall to the Digital Marketing Manager to analyse and monitor brand owned channels and report on the metrics to the wider team and business.
To be successful in this role you must have a generalist digital marketing background and skill-set and be experienced in working across We-Chat and other China-specific platforms. Experience in a digital marketing role within a financial services firm and ideally within Asset Management will be needed to advise the team on best digital practice in the industry. It is expected that you will have knowledge of and a keen interest in the Investment industry within the Asia region.
It is essential that you have business fluency in Mandarin, ideally to native level; both spoken and written and experience covering the China market is also required. There will be fairly frequent travel to Shanghai.
This is an exciting newly created growth role to support the continued success and growth of this highly prestigious brand and to be a key part in the brand's development across the mainland China market. The firm offers above market salary and benefits and is known for it's positive and enjoyable working culture and environment.
The SR Group (Hong Kong) Limited is acting as an Employment Agency in relation to this vacancy.